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    Trademark Objection Reply.

    After filing, the Trade Marks Registry may issue an examination report objecting on absolute grounds under section 9, such as a descriptive or non-distinctive mark, or on relative grounds under section 11, such as conflict with earlier marks. A reasoned reply must be filed within one month. We analyse the objection, file the reply with evidence and represent you at the show-cause hearing if one is listed.

    See how it works

    Free 30-minute call with a partner

    About Trademark Objection Reply. No obligation — we reply within one business day.

    Typical timeline

    Typically 5–10 working days to prepare and file the reply within the one-month window. The Registry then reviews the reply and lists any hearing on its own schedule.

    Who leads it

    A partner — a chartered accountant or company secretary — from the first call to sign-off.

    Fees

    Based on your situation, and fixed in writing before any work starts.

    Who it's for

    Is this for you?

    • Applicants whose status shows 'Objected' or who have received an examination report
    • Brands facing citations of similar earlier marks
    • Applicants with descriptive marks that need proof of acquired distinctiveness
    What you get

    What you receive at the end.

    • 01Objection analysis note
    • 02Filed reply to the examination report
    • 03Affidavit of use with evidence, where required
    • 04Representation at the show-cause hearing
    How it works

    Trademark Objection Reply, step by step.

    Typical timeline

    Typically 5–10 working days to prepare and file the reply within the one-month window. The Registry then reviews the reply and lists any hearing on its own schedule.

    1. 1

      Report analysis

      We review each objection and the cited marks, and assess the strength of arguments based on differences, prior use or coexistence.

    2. 2

      Reply strategy

      We decide whether to argue, narrow the specification through an amendment request, or support the reply with evidence of use.

    3. 3

      Draft and file

      We draft the reply, with an affidavit and evidence where useful, and file it online within the deadline.

    4. 4

      Show-cause hearing

      If the Registry is not satisfied, a show-cause hearing is scheduled. We appear for you, usually in the Registry's virtual hearing room.

    5. 5

      Acceptance or refusal

      If accepted, the mark proceeds to publication in the Trade Marks Journal. If refused, we advise on review or appeal options.

    Before we start

    What we need from you.

    Don't have everything yet? We send a short checklist after the first call and work with what you have.

    • Examination report and application number
    • Evidence of use: invoices, advertisements, website and social media records, sales figures
    • Details of the cited marks you may already know about
    • Any consent or coexistence letters from owners of the cited marks
    • Signed power of attorney (Form TM-48), if we were not the filing agent
    How fees work

    The fee depends on your situation. After a short call, the partner who will do the work tells you what's involved and gives you a fixed fee in writing — before any work begins.

    • Government fees and statutory charges are billed at actuals.
    • When you pay — upfront, in stages or on completion — is agreed in writing with the fee.
    FAQs

    Questions about Trademark Objection Reply.

    The application can be treated as abandoned. Contact us as soon as you see the report, because the options narrow quickly.

    Speak with a partner

    Ready to discuss Trademark Objection Reply?

    30-minute confidential call — no proposal, no commitment. A partner will write back within one business day.

    Contact details